If you are in London tomorrow, have a half day free and have £150 (£120 concessions) I encourage you to attend a “half-day workshop”:http://nmk.prismix.com/courses/course.cfm?ItemID=4926 I am running on Internet research methods. It’s not too late to “book”:http://nmk.prismix.com/courses/register.cfm?CourseDateID=120! Assuming all goes well, I hope to do it again – possibly for a full day. Meanwhile take a look at my “search engine category”:https://blog.org/archives/cat_search_engines.html for some of the latest news and my thoughts on the subject.
Archive forOctober 22nd, 2003 | back to home
I fear I have somewhat misrepresented Ian’s position on “‘bonsai’ (128Kbps) broadband” It’s not that he thinks it is going to disappoint everyone – speed, phone line blocking and always-on remain the main drivers to broadband adoption according to Jupiter. But he believes that, ‘once consumers switch to such a ‘bonsai broadband’ product they will then become disillusioned that they can’t do the activities that they will have been led to believe possible on broadband (even though these may not have been their main motivations they may be ‘nice to haves’ and which they expected to have).’
This is a very fair point. In an attempt to make broadband sexy, broadband providers promise things like “Movies and TV on demand”:http://www.bt.com/broadband/ which they just can’t deliver. But I would contend it isn’t just the ‘bonsai broadband’ companies that can’t offer this – you can’t get streaming TV or movies via most other broadband providers either – “HomeChoice”:http://www.homechoice.co.uk/ is the obvious UK exception. 512Kbps or even 1Mbps isn’t fast enough for adequate streaming video across the Internet (except for Flash animation or short films where the small size and occaisional jerkiness aren’t so much of a problem). Even if the speed were good enough, there just isn’t a wide range of on-demand high quality video available online yet (see my “Broadband Content category”:https://blog.org/archives/cat_broadband_content.html for more on this point).
So if people do want VOD, the broadband available to consumers today generally won’t give it to them, so those people would be disappointed with any broadband, not just ‘bonsai broadband’. I contend, however that a customer that has always-on Internet without blocking their phone line (two out of three of Ian’s key broadband drivers) will likely be happy and that someone like that would be almost as happy with ‘bonsai broadband’ as they would be with today’s commercial broadband.
The next step forward will happen when/if 2-4Mbps broadband to the home becomes cheap enough for the consumer and broadband providers strike VOD deals and a large BBC “Creative Archive” comes online.